Some fashion brands are halting their activity in Russia because of the war declared in Ukraine last week. The reactions of the brands to this crisis are being diverse. Companies, such as Rejina Pyo, Mango or Ganni, have been progressively suspending their operations in the country.
Rejina Pyo, for example, has said: ‘This is stand against the act of invasion and not against our retail partners and clients in Russia. We believe this is a necessary action to support Ukraine in the current situation.’ The british brand has shown its own vision about the conflict.
On the other hand, the largest luxury conglomerate in the world (LVMH) has communicated its support for the Ukrainian population. They provide protection and security to their affected employees.
We believe in a fairer and better world. We show our support to everyone who is suffering uncertain moments as the current one. We condemn all forms of violence and hope for quick and safe solution of the situation.
These are just some of the Fashion Brands are halting their activity in Russia.